At TruAdvantage, we hold the belief that thought leadership extends beyond a mere marketing tactic; it embodies a sense of responsibility. We wholeheartedly embrace our work and willingly share our thoughts and ideas on significant trends, emerging technologies, and security concerns. Our aim is to ensure that you derive the utmost value from our wealth of experience.

On this page, you will discover exclusive content crafted by our team members. These individuals are not only talented but also possess diverse backgrounds, extensive industry expertise, and a fervor for insightful and forward-thinking approaches. It is our sincere hope that you find this content immensely valuable, and we eagerly look forward to engaging with you and learning about your own perspectives.

Our January 2024 "Modern Business IT.Advisor" is Printed and Published

  Why Recognition Matters: The Data Behind Appreciation   In our JANUARY meetings with our clients and educational webinars with our ...

Part 2 Of 2 - How IT Support Companies Charge For Their Services

  Continuing on from our previous blog post, we’re answering one of the most common questions we get from new prospective clients: “What do you charge for your IT services?”   ...

Part 1 Of 2 - How IT Support Companies Charge For Their Services

  Before you can accurately compare the fees, services and deliverables of one IT services company to that of another, you need to understand the two predominant pricing and service models ...

Our December 2023 "Security Newsletter" is Published

  The new year is upon us! Are you making sure your New Year's Journey includes staying cyber-secure? Every month, we highlight real examples of Security Threats and Scam Stories that are experienced by organizations in the Bay Area and ...

Happy Holidays 2024

Sending virtual cheer your way! 🥂 🎄✨ Wishing you all the joy, laughter, and success this season. Let's wrap up the year with good vibes and great connections. Happy holidays! Team @TruAdvantage

Out With The Old: Debunking 5 Common Cybersecurity Myths To Get Ready For The New Year

    In today’s hyperconnected world, cybersecurity is a critical concern for individuals and organizations alike. However, as the digital landscape evolves, so do the myths and misconceptions surrounding cybersecurity. If you want to be protected, you have to understand ...

TruAdvantage Supports The Roya Foundation

At TruAdvantage, we are always looking for ways to make a meaningful impact on the lives of children, especially those who face tremendous challenges. The Roya Foundation’s dedication to improving the lives of children in need resonates deeply with our values ...

Our December 2023 “Modern Business IT.Advisor” is Printed and Published

  Discover the AI Secret Behind Modern Shopping.  In our DECEMBER meetings with our clients and educational webinars with our prospects, here ...

New And Urgent Bank Account Fraud Alert

  The infamous Xenomorph Android malware, known for targeting 56 European banks in 2022, is back and in full force targeting US banks, financial institutions and cryptocurrency wallets.   The cyber security and fraud detection company ThreatFabric has called this ...